Utica Club and Saranac Flying Off The Shelves
1010 WINS-AM in New York City is reporting that Utica Club and Saranac were flying off the shelves over the weekend as people were stocking up following the fire at F.X. Matt Brewery in Utica, who cans for both brands.
The owner of Marcy Beverage in the Mohawk Valley town of Marcy says that after the Thursday night fire, it sold 550 cases of the brewery’s products, which include Saranac and Utica Club beers. One customer ordered 22 cases of Utica Club on Friday. Canning makes up about 20% of business at the brewery but vice president Fred Matt says plans are under way to outsource canning while Matt’s rebuilds.
I can only imagine the hell I’d get if I walked in the front door with 22 cases of beer, so I’ll secretly raise a pint to that gentleman.
